Final Idea for a Promotional Advertisment

This is my final idea for Advertisment. for a bold effect I have used only one font that was sourced on the internet called '28 Days Later' as it resembles the text from the film. For the title of the advert and the band logo I used more subtle colour cominations, for example black and crimson on gray. I thought that this did not to need to be bold because its large in size and its on the top banner so everyone is going to see that first anyway. I also thought that it might over power the advert and then loose all its meaning. However for the important information along the bottom of the advert I use contrasting combinations such as white and red on black and black on white. I made this text smaller though, so it stands out but doesn't take too much away from the image which is equally important. I used the black on white for the limited edition text just to break up the information on the advert, so its easier for the brain to work out quickly at a quick glance.

I cut out the boy sitting on the bed and made a new layer of the cutout, so it looked seamless. I did this because i wanted to turn the background black and white and keep the boy in colour to put across a message that the single is about feeling excluded and isolated and the story of two people and incompatability (notice the girl in the bed). The main subject also stands out if it is in colour and the rest is black and white