Friday, 27 November 2009

Promo Pack

A"Promo Pack" is used for booking shows, searching for record deals and publishing deals, recruiting a management and legal team, and for gaining radio and television airtime.

A digipack usually contains the following items:
  • A demo tape/CD of 3 to 5 of the bands best songs
  • A song list
  • A lyric sheet
  • copyright and contact information
  • Digipak designs

Digipaks typically consist of a gate fold paperboard or card outer binding, with one or more plastic trays on the inside to hold a CD or DVD. Since Digipaks were among the first alternatives to plastic CD cases to be used by record companies, and because there is no other common name for the term, digipak is often used generically. This is a more environmentally friendly way of producing album arts and packaging which proves that the music industry is helping out and responding to climate change and recycling issues which are pressuring businesses and corporations to respond and make changes to the way in which they work

I will be creating my Single cover as a part of my Promo pack in this format to show that we are also diverse and on board, helping with environmental issues.

1 comment:

  1. You have confused promo pack and digipack in this blog. A promo pack includes the items you have listed. Post some digipack images to show understanding.

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